In order to promote small and medium scale rubber & allied industries IRMRA started industrial consultancy wing wherein the various industrial consultancy projects are undertaken at very nominal charges. The MSME sectors are very much benefited by this activity.

This center is primarily responsible for pre and post contract activities for testing of both Tyre and Non-Tyre sectors. The responsibility includes enquiry handling, payment follow up, feasibility study, facilitating signing of MOU with customer for their testing, development as per need, obtaining customer feedback and analysis/improvement, promoting membership and other services, verification of test reports before delivery to customer, outsourcing of testing needs if required.